• Smythe & Cross Front Desk

Smythe & Cross Joins the American Gem Society

Updated: Nov 27

The business philosophy at Smythe & Cross Fine Jewelry has always been centered around our clients. We have always believed in providing the best possible customer service, acquiring the finest quality jewelry and gemstones available, and continuously training and educating our team. This we have done in the hopes of building a reputation built on integrity and trust.

This year, we took an additional step to support our pledge to our clients by joining the American Gem Society (AGS).

AGS Campus in Las Vegas, Nevada
AGS Campus in Las Vegas, Nevada

The AGS is the country’s preeminent jewelry trade organization dedicated to consumer protection. It was founded in 1934, by a small group of leading jewelers. Their goal was to create an organization that could help protect the jewelry-buying public from fraud and false advertising.

Robert M Shipley, Founder, AGS
Robert M Shipley, Founder of AGS

Today, approximately 3,000 jewelers, retailers, suppliers, individual titleholders, and affiliates have joined the American Gem Society and have dedicated themselves to consumer protection, ethical business practices, and development and maintenance of superior gemological skills and knowledge.

Only one in twenty jewelers have met the exacting requirements necessary for membership. To join the AGS, every member must go through a peer-reviewed application process and complete an annual recertification exam. This process ensures that every AGS member you meet is at the top of their game, and more importantly, each one has pledged to protect their customers by providing expert gemological knowledge of the products they sell and adhering to strict standards of ethics.

As part of joining the AGS, Khatchig Jingirian, President of Smythe & Cross Fine Jewelry, was awarded the title of Registered Jeweler, having demonstrated knowledge and experience in the jewelry industry.

It's such an honor to be a part of the American Gem Society - an organization that shares the Smythe & Cross values of integrity, ethical business practices and continued education.

- Khatchig Jingirian

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